aisley

How much does a wedding planner cost in the UK in 2026?

By Dominika5 September 20269 min read

A full-service wedding planner in the UK charges 10 to 15 percent of your budget, so £2,500 to £3,500 on an average £22,000 wedding and £6,000 or more once the budget passes £50,000. Partial planning is usually a fixed fee of £1,500 to £3,500, and on-the-day coordination £800 to £2,000. The average couple who hires one spends £1,543 according to Bridebook, because most buy one of the smaller packages rather than the full service.

Whether that is money well spent depends on what you are buying it to replace. Bridebook puts the time to plan a wedding without a planner at 200 to 300 hours, which is five to seven working weeks of evenings and Sundays. This guide sets out what each level of service costs, what a planner actually does with those hours, who gets their fee back and who does not, and the newer option of an AI planner, including ours.

What the three levels of wedding planner cost

Almost every UK planner sells the same three tiers under different names. The price gap between them is large, so decide which one you actually need before you compare quotes.

Ranges from published UK planner price lists and the quotes couples share with us in 2026. London and the South East sit at the top of each range; large marquee and dry hire weddings add staffing on top.
ServiceWhat you getTypical UK fee
Full planningEverything from budget and venue search to supplier booking, contracts, timeline and running the day10 to 15 percent of the budget, usually with a minimum of £3,000 to £5,000
Partial planningYou have booked the venue and a few suppliers; the planner fills the gaps, manages the last three months and runs the day£1,500 to £3,500 fixed fee
On-the-day coordinationHandover meeting four to six weeks out, then the planner runs the timeline, the suppliers and the problems on the day itself£800 to £2,000
Consultancy by the hourA session or two to sanity check the budget, the timeline or a contract£60 to £150 an hour

A percentage fee means the planner earns more when you spend more, which is why many now quote a fixed fee instead. Ask which model applies and, for a percentage, whether it is charged on the budget at signing or on the final spend.

What a wedding planner actually does day to day

The glamorous part is a few hours of styling. The rest is correspondence. A full-service planner spends most of a booking on email and the phone: writing to venues and suppliers, chasing the ones who go quiet, reading quotes and contracts for the charges that are not in the headline price, and keeping a running budget that matches what has actually been agreed.

  • Building a shortlist of venues that fit your guest count, date and budget, then getting real prices out of each one and booking the viewings.
  • Recommending and contacting suppliers, comparing quotes like for like, and negotiating on things like corkage, minimum spend and payment schedules.
  • Reading every contract before you sign it and flagging the curfews, supplier restrictions and cancellation terms that catch couples out.
  • Holding the timeline: what to book and pay when, and who is late.
  • Writing the running order for the day and sending it to every supplier with phone numbers on it.
  • Being the person the caterer rings at 7am when the van has broken down, so nobody rings you.

It is the same list you would work through yourself with a planning timeline. The planner's edge is knowing who to write to, and having done it two hundred times.

When a planner pays for themselves

Planners like to say they save more than they cost. Sometimes that is true, and the pattern is specific: many moving parts you cannot see, or time you do not have.

  • Weddings abroad. A planner in the country knows which venues are honest, which suppliers turn up, and how the legal paperwork works. Couples marrying in Spain, Italy or France almost always hire one, and the local planner's fee, often £2,000 to £5,000, is the best money in the budget.
  • Marquee and dry hire weddings. An empty field or an empty warehouse has no kitchen, no loos, no power and no coordinator. You are building a venue for one day, and there are twenty suppliers who each need telling where to park.
  • Couples with no time. If you both work long hours, live far from where you are marrying, or are planning around a baby or a house move, 200 to 300 hours does not exist in your calendar. Buying it back is a legitimate use of money.
  • Big budgets. Above £50,000 a planner's supplier knowledge and negotiation usually covers most of their fee, and the stakes of a bad contract are higher.

Where a planner rarely pays for themselves: a 60 to 90 guest wedding at a UK venue with an in-house coordinator, its own caterer and a recommended supplier list. The venue has already removed most of the coordination, and a full breakdown of where the money goes shows how little room a fee has in a £20,000 budget.

What a venue coordinator does, and does not

Most UK venues include a coordinator, and venues sell this hard: 'you won't need a planner, we have Sophie'. Sophie is excellent and she works for the venue. Her job is to make the venue's part of the day run smoothly, and she is often looking after several weddings a month.

Based on what venue contracts typically include. Ask your venue exactly what their coordinator covers and until what time on the day.
A venue coordinator willA venue coordinator will not
Manage the venue's own staff, catering and barFind, book or chase your external suppliers
Run the timings inside the building on the dayRead your photographer's or florist's contract
Show you the room layouts and tell you what is allowedTrack your overall budget or tell you when you are overspending
Take your final numbers and dietary requirementsSteam the dresses, pin the buttonholes or find the missing rings
Hand over to the evening team when their shift endsStay until the last taxi leaves

If nobody outside the venue owns the day, on-the-day coordination at £800 to £2,000 is the cheapest insurance in wedding planning.

How planners charge, and the small print to check

The fee is not always the whole cost.

  • Commission. Some planners take a referral fee from suppliers they recommend, often 10 percent. A planner should tell you whether they do, and whether it is passed back to you as a discount or kept. Neither is wrong, but you should know whose interests each recommendation serves.
  • Expenses. Travel to viewings, overnight stays and a second pair of hands on the day are often billed on top. Ask for the expenses policy in writing.
  • Scope creep. A partial planning package usually caps the number of suppliers or hours. Ask what happens when you go over it, and what it costs.

A fixed fee with the scope written down protects both of you. A percentage of budget with no minimum and no cap protects neither.

Questions to ask a wedding planner before you book

  1. How many weddings are you planning for our month, and who covers us if you are ill?
  2. Do you charge a fixed fee or a percentage, and what does it include?
  3. Do you take commission from suppliers, and how is it disclosed?
  4. Have you worked at our venue before, and can we speak to a couple you planned for there?
  5. What is your process when a venue or supplier does not reply?
  6. What time do you arrive and leave on the day, and who else is on your team?
  7. Are you insured, and does your public liability cover our venue's requirements?
  8. What happens to the fee if we postpone or cancel?
  9. Can we see a sample timeline and budget tracker from a past wedding?

The fifth question is the one to listen to carefully. Chasing is most of the job, and a planner who says 'oh, they always get back to me' has either a very good address book or a very short memory.

The new option: AI wedding planners

Since 2025 a set of AI planning tools has appeared at £10 to £30 a month rather than thousands, and they split into two groups. Most organise and recommend: checklists, budget trackers, venue suggestions. Some also do the correspondence, which is the part of a human planner's job that takes the hours. None of them will be at the venue at 7am, pin a buttonhole or tell you the flowers are wrong. A survey of every AI wedding planner we know of in the UK sets out which is which.

Aisley, which we build, is one of the second kind. She writes to the venues and suppliers, reads the replies and pulls out the prices, and does the chasing when someone goes quiet. You make every decision, and nothing sends without you. Her line is 'the wedding planner you couldn't afford, now you can', and at £10 a month that is the fair comparison: the admin of a planner, none of the presence on the day. How she works and what she costs are on the site.

So do you need a wedding planner?

Hire a full planner if you are marrying abroad, in a marquee or dry hire space, or with a budget above £50,000 and no time. Hire an on-the-day coordinator if your venue's coordinator clocks off before the first dance or you have more than a handful of external suppliers. Skip both if you are marrying at a UK venue that provides the food and a coordinator, you have a year, and one of you does not mind email.

Whichever you choose, put the fee in the budget from the start. A 12 percent fee on a £30,000 wedding is £3,600, roughly the photographer and the flowers together, and it belongs in the spreadsheet before the venue does.

Quick answers

How much does a wedding planner cost in the UK?

Full planning is 10 to 15 percent of the budget, typically £3,000 to £6,000 on a UK wedding and more in London. Partial planning is £1,500 to £3,500, and on-the-day coordination £800 to £2,000. Bridebook puts the average spend on a planner at £1,543, because most couples buy one of the smaller packages.

Is a wedding planner worth it for a small wedding?

Rarely for a 30 to 60 guest wedding at a venue that provides food and a coordinator. A planner's fee of £1,500 or more is a large share of a small budget, and the venue has already removed most of the coordination. An hour or two of paid consultancy to check the contract and the budget is better value.

What is the difference between a wedding planner and a venue coordinator?

A venue coordinator works for the venue and manages its staff, food and timings inside the building. A wedding planner works for you: they find and manage every supplier, track the whole budget, and run the day from first hair appointment to last taxi. Many venues' coordinators finish when the meal is served.

Do wedding planners take commission from suppliers?

Some do, usually around 10 percent from suppliers they recommend. Reputable planners disclose it and many pass it back as a discount. Ask directly before you sign, so you know whether a recommendation is paid for.

Keep reading