aisley

Wedding venue not replying? When and how to follow up

By Dominika5 September 20268 min read

The average UK wedding venue takes around 47 hours to answer an enquiry, and a fair number take much longer. So wait a full week before you chase, send one short follow-up, wait a fortnight and send one more with a date on it. If that also vanishes, the silence is your answer and you move on.

This guide covers why venues go quiet, how long is normal, three follow-up emails you can copy, when a phone call beats a fourth email, and how to keep eight enquiries moving without a spreadsheet you dread opening.

How long do wedding venues take to reply?

Longer than you expect. According to VenueBot's State of UK Wedding Venue Enquiries 2026, the average venue takes around 47 hours to respond, while 43 percent of couples expect an answer within 24. The same report found that 68 to 72 percent of enquiries arrive outside office hours, which is the sofa on a Sunday night, so a Monday morning inbox holds a whole weekend of couples before yours.

Two days is the average, not the ceiling. Small venues run by two people, farms and barns that only open the events inbox midweek, and anywhere in the January enquiry rush can take a week and still be perfectly good at the job. Use this as your clock.

Cadence based on the VenueBot 2026 average of 47 hours and what couples we hear from report as normal for small and seasonal venues.
Days since you enquiredWhat it meansWhat to do
1 to 2Normal. Most replies land here.Nothing.
3 to 6Slow but common, especially after a weekend of weddings.Nothing yet.
7Overdue.Send the gentle nudge, same thread.
8 to 20They have had two chances.Phone once if you love the venue.
21Two chances and a fortnight.Send the direct email with a deadline.
28Silence.Send the last email and take them off the list.

Why has the venue not replied?

Almost never because they have looked at your email and decided against you. The usual reasons are dull and fixable.

  • Weekend weddings. The person who reads the enquiries is also the person running Saturday's wedding, and Monday goes to the couples getting married this month. New enquiries are the one job nobody is late for yet.
  • Shared inboxes. An events@ address read by three people is an address where each of them assumes someone else has answered. Your enquiry is marked read and nothing happens.
  • Enquiry forms that swallow mail. Website forms send to a booking system, a former staff member's account or a spam folder. If you enquired through a form and heard nothing, assume it may never have arrived.
  • Spam filters. Your reply, with its Pinterest link and PDF, looks like marketing to a venue's filter. Their reply, from a domain you have never emailed, can look the same to yours. Check your junk folder before you chase.
  • A hard question. An enquiry with no date, no guest count and ten questions goes to the bottom of the pile because it takes half an hour to answer. Two or three questions and a date window get answered first.
  • They are full on your date and did not say so. Some venues do not reply to dates they cannot do. It is poor manners and it is common.

The follow-up cadence: a week, a fortnight, then stop

Three contacts after the first, spaced out, each one shorter than the last. Chasing daily does not speed anyone up; it moves you from the pile marked enquiries to the pile marked difficult.

  1. Day 7: a gentle nudge, replying in the same thread so your original email sits underneath it. If you used a website form, this one goes to the venue's direct email address instead, and you paste the original enquiry in.
  2. Day 21: a direct email with a date. You tell them when you are shortlisting and that you would rather include them than not. This is the one that gets answered, because a deadline turns a someday task into a today task.
  3. Day 28: the last email. Two lines, warm, closing the door but leaving it unlocked. Then you stop, and you mean it.

Change channel once along the way. If email has failed twice, a phone call between the second and third email is worth more than a fourth email.

Follow-up one: the gentle nudge

Send on day 7. Short, no apology for asking, and a reason it is worth their while.

Copy, paste, make it yours

Subject: Re: Wedding enquiry, September 2027, around 80 guests

Hello,

Just checking this reached you. We are still very keen on the venue and are hoping to shortlist by the end of the month, so a quick word on pricing and which September Saturdays you have free would help a lot.

Thank you,

Sam and Alex

Follow-up two: direct, with a deadline

Send on day 21. You are not cross, you are organised, and you have other venues who did reply. Say so plainly.

Copy, paste, make it yours

Subject: Re: Wedding enquiry, shortlisting by 14 March

Hello,

We enquired on 18 February and followed up a week later but have not heard back, so I wanted to try once more. We are viewing our shortlist the week of 14 March and would genuinely like yours to be one of them.

If you could send your pricing for 80 day guests on a September 2027 Saturday, including VAT, by Friday 10 March, we can fit a viewing in. If the date is already gone, a one-line reply saying so would be a real help too.

Thank you,

Sam and Alex

The last email

Send on day 28, or the day after your deadline passes. It is not a telling off. It closes the file politely, and a surprising number of venues wake up when they read it.

Copy, paste, make it yours

Subject: Re: Wedding enquiry, closing our search

Hello,

We have not managed to reach you over the last month, so we are going to take the venue off our list and book elsewhere. If an email has gone astray and you are still able to host us in September 2027, we would be glad to hear from you this week.

With best wishes,

Sam and Alex

When to phone a wedding venue

Phone once, between the first and second follow-up, and only for a venue you would be sad to lose. Call Tuesday to Thursday, mid-morning or mid-afternoon. Never on a Friday, when they are setting up, or a Saturday, when they are running someone's wedding and will not pick up. VenueBot's report found venues miss 23 percent of calls on an average day and 40 percent at peak, so leave a message with your name, the date you enquired and your email address.

Copy, paste, make it yours

Hello, it is Sam here. We sent a wedding enquiry on 18 February for a September 2027 Saturday, around 80 guests, and followed up last week. I wanted to check it arrived and whether the date is still free. Could you pop your pricing over by email? It is sam.and.alex@example.com. Thank you so much.

If they answer and give you prices on the phone, ask them to confirm by email before you hang up. A price that only exists out loud tends to change.

When to read silence as the answer

After two chases and a month. That is the line, and it is worth holding to, because the weeks before you pay a deposit are the best service you will ever get from a venue. Everyone is trying to win you. A venue that cannot answer a paying enquiry in four weeks will not answer your question about the wet weather plan in four weeks either, and unreachability before the deposit is on the red flag list for a reason.

The one exception is a venue with a specific, checkable excuse: a change of owner, a coordinator on leave, a rebuild. Reviews that praise the team's responsiveness, and a manager who apologises properly when they do surface, can earn a second chance. A vague sorry and a brochure do not.

How to run several enquiries at once without losing track

Most couples send somewhere between four and ten venue enquiries before they book, and the follow-up dates are what turn that into a mess. Ten venues on ten different clocks is where the 11pm spreadsheet comes from.

  • One thread per venue, one subject line pattern. 'Wedding enquiry, September 2027, 80 guests' means every reply is findable in one search.
  • Send the enquiries in one sitting, so the follow-up dates line up too. Enquire on a Monday and the whole batch is due a nudge the following Monday.
  • Write down the date sent, the date to chase and the status: no reply, replied, priced, viewing booked, out. Five columns is enough.
  • Give chasing a slot. Twenty minutes on a weekday evening, once a week, is the whole job if the dates are written down.
  • Once a venue sends a full price, stop chasing the ones that have not. Compare the ones who showed up.

This is the part of planning Aisley was built for: she drafts each follow-up on the right day, reads the replies as they land and keeps the chase going, while you press send and make the decisions. How it works.

Quick answers

Is it rude to chase a wedding venue?

No. A polite follow-up after a week is normal, and venues expect it. What venues find tiresome is a chase every day or a message that sounds cross. One short nudge, then one direct email a fortnight later, is well within good manners.

How many times should we follow up with a wedding venue?

Twice by email, with one phone call in between if you love the venue, then a final short email closing the search. Four contacts over a month is plenty. If none of them gets an answer, book somewhere that replies.

The venue replied once and then went quiet. What now?

Treat it as a fresh enquiry and restart the clock: a week's grace, then a nudge in the same thread quoting the point you were at. If you were waiting on a price, ask for that one thing only, with a date you need it by.

Should we follow up by phone or by email?

Email first, because it leaves a record and does not interrupt anyone's wedding. Phone once if two emails have failed, midweek and mid-morning, and ask them to confirm anything they tell you in writing afterwards.

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